Companies are implementing an unprecedented number of campaigns in order to overcome consumers’ fear of spending
Banvit, Arçelik, Teknosa, Knorr, Turkcell... These companies share a common characteristic
Arçelik began to receive the first indications of the coming crisis from the market in the final quarter of 2007.
Tuygan Göker joined Roche 31 years ago in response to a newspaper advertisement.
Zeki Demirkubuz, sinemaya tamamen rastlantıyla başladı. En çok senaryo yazmayı sevdi. Olabildiğince sade biçimde ortaya koyduğu ve kimi zaman hiç kimsenin izlemesini bile beklemediği hikayeleri ise...
Tat, the leader in canned foodstuffs, has lost 12 percentage points of market share in four years. Others who have lost market share include Turkcell, the clear leader among GSM operators, and Noki...
PepsiCo CEO Indra Nooyi, Kraft CEO Irene Rosenfeld, ADM CEO Pat Woertz, Xerox CEO Anne Mulcahy... Since these executives, who are amongst the most power women in the world, took up their posts they...
Migros’s young leader Özgür Tort was appointed general manager in August 2008. The most important item on his agenda is the target of doubling turnover to TL 10 billion within four years. In order ...
Aziz Torun competed fiercely with giants such as Fiba and Zorlu in the tenders for Star TV, the Highways real estate and Petkim. He won many tenders, such as the Kütahya Sugar Factory and the plot ...
Sanat ve spor alanlarında erken yaşta erişilen başarıların arkasında mutlaka, tutku, azim, disiplin gibi değerlerin şekillendirdiği bir kariyer oluyor. Kenan Sofuoğlu da 22 yaşında dünya motosiklet...
Capital, Ekonomist ve TTNET İŞYERİM’in birlikte düzenlediği “Global KOBİ Platformu” ilk konferansını 6 Nisan tarihinde Konya’da gerçekleştirdi. İş dünyasından yoğun ilgi gören konferansa Pegasus Ha...
The 2001 crisis really shook the Yaşar Group. The group lost its bank and changed its company portfolio. Now it has a structure which is better prepared for a crisis and focused on several sectors,...
The global crisis we are currently experiencing is very different to the one of 2001. The profile of the unemployed presents a completely different picture. In the last year at least 1.25 million p...
Mehmet Ali Aydınlar is the head of the Acıbadem Health Group. It is the biggest player in the private health sector in Turkey. In the last month it has opened three new hospitals worth US$240 milli...
Ahmet Zorlu understood the importance of making a cold-blooded evaluation of the crisis. Erman Ilıcak, the young boss of Rönesans Holding, learned that not everybody can win at the same time. The m...